Readers – I am meeting with the communications team at a leading global bank next week. I plan to present case studies on successful social media in banking and finance. I have my pets – ING Direct, Commonwealth Bank. And I have sample problem programs – Bank of America, Citibank.
Quick question – which banks do a great job in social media and why?
Check out the deck I presented two years ago on the subject (Called “Can We Talk?”). It’s out-of-date as I even mention ‘Second Life’ – remember that?